Video Featuring First Fidelity Brokerage Wins Award
Focus Is on Strategic Thinking Required inInsurance and Chess
NEW YORK, April 2013 – A promotional video commissioned by First Fidelity Brokerage has received a 2013 Telly Award for its innovative approach to showcasing the strategic emphasis of First Fidelity by linking it to chess.
Mad Bear Productions produced the video. In its 34th year, the Telly Award is the premier award honoring the finest in video and film production across several platforms.
In the video, Eugene Podokshik, President and CEO of First Fidelity, is shown playing chess and then having lunch with a client as he describes the need to think strategically in both chess and insurance. He highlights the company’s service-oriented philosophy and approach to managing risk for clients.
“The Mad Bear team googled me and saw that I was once a chess champion,” Podokshik said.
Glenn Zimmerman, president of Mad Bear, said, “Themes are an important part of any story. Given First Fidelity’s approach to insurance from a strategic standpoint chess just made sense as a way to visualize insurance.”
Founded in 1994, First Fidelity Brokerage is a leading property and casualty insurance, risk management and employee benefits insurance broker. First Fidelity is headquartered in New York City and has a niche specialization in real estate, construction, education, not-for-profit, healthcare, financial services and technology.
The award-winning video can be seen at https://www.ffbinsurance.com/about/the-company/